Students and families buy school-colored custom AF1s. You keep the margin for your program. Booster clubs, PTA, athletic departments, and student government — the fundraiser that sells itself because everyone wants the shoe.
A custom shoe school fundraiser works on a pre-order margin model: the school gets a free mock-up of a custom AF1 in school colors, sets a sale price above the StyleReels cost, collects orders from students and families, then submits one bulk order and keeps the difference as profit. No upfront payment. No unsold inventory risk. The shoe sells itself because everyone wants to wear school colors. Contact for a free design consultation and pricing breakdown for your program size.
The pre-order model eliminates upfront risk — you only order what's already been sold and paid for.
Submit your school colors, mascot, and program details. StyleReels creates a free digital mock-up showing exactly what the fundraiser shoe will look like — school colors, school name, design elements.
Choose your markup above the StyleReels wholesale price. The difference is your program's profit. A $40–$60 markup per pair is typical — higher markup means more profit per unit, lower markup drives more orders.
Share the mock-up with students, families, and community supporters. Collect pre-orders and shoe sizes — and full payment at the sale price. Set a deadline (typically 2–3 weeks) to create urgency.
When the pre-order period closes, submit the full order to StyleReels at the wholesale price — paying only the StyleReels cost per pair. The difference between what families paid and what you owe is your profit.
StyleReels ships all pairs to the school in one shipment — production takes 2–4 weeks plus 5–7 days shipping. The school distributes pairs to buyers. Free USA shipping on all orders.
The difference between the pre-order revenue and the StyleReels invoice is your program's profit — deposited into the booster account, PTA fund, or athletic department budget.
Three scenarios at different markup levels and order sizes — real numbers for planning your program.
| Scenario | StyleReels Cost | Your Sale Price | Profit/Pair | Orders | Total Profit |
|---|---|---|---|---|---|
| Small Program | $299/pair | $349/pair | $50 | 15 pairs | $750 |
| Mid Program | $299/pair | $359/pair | $60 | 30 pairs | $1,800 |
| Large Program | ~$285/pair* | $349/pair | $64 | 50 pairs | $3,200 |
*Volume pricing applies at higher quantities — contact for exact wholesale pricing at your projected order size.
Raise money for equipment, travel, and uniform costs. Spirit shoes sell easily to family members of athletes who want to support the team.
Fund school programs, classroom supplies, and events. Broad community reach makes spirit shoes an effective fundraiser for all-school programs.
End-of-year fundraiser for next season's budget. Students who wear the shoe represent the school at games, events, and in the community all year.
Fund instruments, uniforms, and competition travel. Band families are historically strong supporters of fundraising programs with a tangible product.
Fund school events, class activities, and senior programs. Student government has built-in reach to every student in the school as a distribution channel.
Any class or club needing to raise funds for a specific project or trip. The shoe is specific enough (school colors) to feel like a class item rather than generic merchandise.
Submit your school colors, program name, and estimated order size — free mock-up and profit breakdown within 48–72 hours. No upfront payment until your pre-orders are collected.
From $299/pair wholesale · You set the sale price · Pre-order model · Free USA shipping